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📢New #OA research 📢 on consumer preferences for #shark🦈fin in #China 🇨🇳. Please RT! Thread 🧵👇
Take home: Consumers prefer higher $$ and rare shark-fins, obtained without finning. BUT we found 3 consumer groups with differences between them
Link: https://conbio.onlinelibrary.wiley.com/doi/10.1111/conl.12842
