Reducing demand for illegal wildlife products: Research analysis on strategies to change illegal wildlife product consumer behaviour
The illegal trade in wildlife is a substantial threat to the survival of many species. Past efforts to address this trade have been primarily focused on law enforcement to prevent the poaching and illegal harvest of animals and plants, and trafficking of their parts, products and derivatives along trade routes. However, a complementary effort is also required to address demand amongst consumers. This need has been recognised by governments, international organisations, NGOs and others, through several highlevel declarations and commitments to action. Stakeholders now have an imperative to understand and apply the most effective and efficient strategic approaches through which to change consumer choice, and shift purchasing preference and buyer behaviour away from illegal wildlife products. Within this context, the UK government commissioned and funded a research project to identify insights into what could be effective in changing illegal wildlife product consumer behaviour. The project has been implemented by a consortium of organisations, featuring TRAFFIC, WWF, Imperial College London and the University of Oxford.
Burgess G., Zain S., Milner-Gulland E.J., Eisingerich A. B., Sharif V., Ibbett H., Olmedo Castro A., Sohl H. 2018. Reducing demand for illegal wildlife products: Research analysis on strategies to change illegal wildlife product consumer behaviour.
Published: Sep 2018 | Categories: Reports
Reducing demand for illegal wildlife products
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